Helping Your Business Get Organized

Accounting and Lead Generation Strategies are two of the most vital functions of a business. But too many small businesses don’t have the talent to handle them efficiently. At Incremental Business, we help businesses to implement accounting and lead generation to help their businesses run more effectively. We can help your business become better organized and put strategies in place that will help your business to grow.


QuickBooks Online

rocket ship iconGetting organized and having dedicated management of the books is one area where many small businesses struggle. With the right management in place, you will be able to make more informed decisions and feel more confident in your day to day operations. Whether you are looking for long-term management of your books or need to get things organized for tax season, we are here to help you stay on top of it.

Lead Generation


Whether your business needs a CRM to keep your customer database organized, or a dedicated tele-sales and online lead generation framework to attract new customers, we can help you put the pieces in place. Our team will help you to identify and implement the necessary technology that will allow your lead generation efforts to take off!


Get in Touch for Your Free Consultation

Free Consultation

About Us

As entrepreneurs and business owners, it is our goal to educate businesses on the tools and strategies available to successfully communicate to customer over multiple channels, to grow their businesses and succeed. With over 30 years of experience organizing and scaling businesses, we have the tools and experience to help your business excel. No matter the size of the project, we are committed to giving our clients the quality service they deserve.

  • Mark A. Parton

    Managing Director

    Mark Parton Entrepreneur

    Mark has more than 25 years of experience in management and sales.  He is know for successfully pioneering Call for Wine, the first provider of direct to consumer telemarketing services exclusively for the wine industry. As an accomplished business strategist, Mark understands the challenges that small businesses face.  Though managing and growing sales teams, implementing CRM’s and using those channels to grow digital marketing, Mark is focused on helping companies achieve greater success though a more focused customer experience. He received his Bachelors in Economics from Southern Illinois University.

  • Nancy A. Parton

    QuickBooks Pro Advisor

    Nancy Parton Quickbooks

    Nancy Parton is a QuickBooks Pro Advisor and has been managing general accounting for over a decade. She has also spent 10 years working in the telecommunications industry where she handled billing dependencies and reconciliations. Much of her accounting work has been conducted with small businesses where she has developed experience in dealing with the unique challenges that small businesses face. As a Quickbooks Cloud Pro advisor, Nancy’s role at Incremental Business is to help clients streamline their accounting and help them scale and grow through effective financial management. Nancy has a BS in Marketing from Eastern Illinois University in Charleston, Illinois.

  • Lee Fenney

    Chief Technology Officer

    Lee Fenney IT

    Lee Fenney has spent more than 22 years in the IT industry. He has extensive knowledge in Cloud Applications and Technologies,  Federated Identity Management Solutions, and Systems Engineering Consulting. Much of his work has been focused on Deploying Enterprise Applications Globally, Application Hosting, and Application Management. With any project, Lee is dedicated to ensuring businesses have positive user experiences. Lee received a Bachelors in Industrial Technology from Southern Illinois University.

  • Stephen Willis

    Marketing Director

    Stephen Willis Writer Marketer

    Stephen’s marketing experience began as a marketing consultant and freelance writer, helping small businesses to achieve their marketing goals. He excels at creating focused messaging and marketing strategies to engage and attract new customers. By creating cohesive marketing messages, he has helped businesses forge stronger customer relationships and grow as a result. At Incremental Business, he is in charge of web development, marketing communications, and assisting in the management of the client database. Currently, he attends Grand Canyon University and is pursuing his bachelors in Marketing.

  • Development Crew

    Incremental Business Team

    computer web development

    For any web development or digital marketing needs that arise, our crew of expert developers and copywriters are ready to tackle the job. From building a mobile-friendly site to creating a stunning landing page that will capture new leads, we can get it done. Having a consistent strategy is what it takes to win customers online, and your website is the glue that holds your strategy together. Our goal is to make sure your digital footprint is a representation of what makes your company great and sends the best message to your customers.

  • Michael Duncan

    Client Services Manager

    Michael Duncan

    Michael has worked in client services and database development for the past seven years. Previously at Call for Wine, be began as a client services representative and later, became the manager of the client services team. Today, he is involved in CRM development and is an expert at building work-flows in order to help businesses manage their customer database more effectively. At Incremental Business, he is in charge of CRM development and client services. Previously, Michael studied linguistics at the University of California, Berkeley.