There are so many CRMs on the market, it’s easy to get paralysis by analysis. If you have come to the point where you need to choose a CRM for the first time or need to replace your old one, here are a few things to consider when evaluating them to find one that works for you.
Tag: Customer Service
Nov
It’s not 1995 anymore. The 8-10 rule is out. Instead of telling 8-10 of their closest friends and family about a bad experience with your business, customers are telling their hundreds—even thousands thousands of followers on social media. On top of that, they are probably still telling 8-10 friends and family members. The most important thing to keep in mind is that: finding a disgruntled customer sharing their bad experience is not a crisis, but an opportunity!
I am shocked when I see a disgruntled customer rant on twitter only to find that the company is doing nothing about it. With the customer’s social media megaphone, they can do significant damage to your brand if you don’t step in and harness the opportunity. Customers don’t always expect that the company will respond, but it’s what they want.
May
With social media quickly becoming a better medium to connect with your customers, having some form of social media for your business seems like a no-brainier. What takes more thought and planning, is where to go from there. Of course, you are going to be posting information about your business’s products and services. But if that’s all you’re doing, you won’t get the sort positive interaction with your customers that you are looking for and—you won’t see results.Continue Reading..
